We collaborated with Studio Lugo, a modern furniture design brand, to develop a bold and confident brand identity across both physical and digital touchpoints.
The branding was built to reflect Studio Lugo’s strong design language : contemporary, expressive, and modern. A striking visual system, paired with confident typography and a refined yet impactful color palette, creates a clear and memorable presence. The identity was designed to scale seamlessly from brand assets to digital platforms.Alongside the full branding, we designed Studio Lugo’s website to translate the brand’s character into an immersive digital experience. Social media graphics were developed as an extension of the identity, ensuring consistency while allowing flexibility for bold compositions and visual storytelling. From brand identity to website and social media, every element was crafted to position Studio Lugo as a forward-thinking furniture brand with a strong, distinctive voice.
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